8/7/2021 BRIDGE COURSE GYANSETU VIDEO

8/7/2021 BRIDGE COURSE GYANSETU VIDEO

SEM is an online marketing strategy and technique which involves paid website promotion on search engines like Google, Bing & Yahoo etc. Search engine marketing is the most effective way for quick traffic, lead generation, and great ROI.
Below are the few examples of various networks provided by Google and different ad types which can be used for the same.
Social Media Marketing:-
Student spend a lot of time on social media platforms in the present situation, it provides better opportunity and platform to engage them through various prominent social media channels like - Facebook, LinkedIn, Twitter, YouTube, Pinterest, etc.
Along with the paid campaigns like boost post and page likes, Higher Educational Institutes can make a great use of social media in the following manner.
• To maintain Alumni Relationships
• Use Facebook and LinkedIn to generate industry contacts through Alumni Networking
• To maintain Industry Relationships
• Promotion of Institute (Online Contest to promote both online and offline events)
• Developments related with various competitions wherein the students have participated
• Showcasing Student Life at Campus.


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